Client: Kyivgaz Joint Stock Company
Task: Successive rebranding, updating the logo and corporate identity
Solution: The new style is consistent with the doctrine of metamodernism – an era that combines the oscillation between two opposite concepts with their simultaneous use. In the new symbol there is a reference to the image of gas particles, usually in a continuous chaos of movement, but structured here in the symbol of a household burner according to the principle of the golden section. Such an oxymoron perfectly illustrates the activities of the Kyivgaz company – the supply of the most important energy resource to the households of the Ukrainian capital.
Данііл Мартинов
Марія Омельчук